How To Use The Container & Column Background Options

Last Update: May 23, 2024

The Background tabs of the Container and Column Elements offer a huge variety of choices, and in this document, we will look at the full range of possibilities with background options in these foundational elements.

The Background tab in the Container element has seven sub-tabs – Color, Gradient, Image, Slider, Video, Pattern & Mask. The Column Element has the Color, Gradient and Image tabs. Let’s have a look in detail at each of these tabs.

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The Color Tab

The Color Tab offers a full color picker with an opacity slider (just click in the color circle), as well as the option to pick from the Global Color Palette (click on the globe icon), to allow for a full choice of background colors for your container or column. In the Image Tab section, there is also a Background Blend Mode, which allows you to control how the background color or gradient can interact with a background image. More on that later.

Containers, by default, have a transparent background, and columns are empty, but both can have any color you like, with any level of opacity.

The Gradient Tab

With the gradient tab, you can add gradient backgrounds to your Container or Column Element, with a range of options for gradient colors, start and stop positions, type and direction. The gradient colors can also have opacity, just like in the Color tab. The default type is Linear, but you can also choose Radial.

To set a gradient, you first choose a Gradient Start Color and a Gradient Stop Color, and then set Gradient Start and End Positions. This controls how the two colours of the gradient blend. Experiment with these to see how this affects the gradient, but the default values of 0 and 100 give you the smoothest gradient.

If you choose Linear as the Gradient Type, the last option is Gradient Angle, and here you can choose from a full 360 degrees. If you choose Radial as the Gradient Type, the last option becomes Radial Direction, and here you can choose from Left Top, Left Center, Left Bottom, Right Top, Right Center, Right Bottom, Center Top, Center Center, and Center Bottom.

With these options, you can create gradients of almost any type. These gradients can also work in conjunction with the Background Blend Modes, which we will look at in the next tab, Image.

The Image Tab

The Image Tab allows you to add a single image to the Container or Column background. Images added as backgrounds fill the holding container or columns in different ways, so let’s look at them individually.

Containers

It’s important to note that Containers have no height by default, even with a background image added. The only things that affect the height of a container are the content, the Height Setting (on the General tab) and any padding applied to the container. They do have width however. On the default template of 100% Width, they can be the site width or the full width of the screen, while if you are using the Site Width Template, they fill the Site Width set in the Global Options (Layout > Site Width). So it’s important here that the images added are big enough to show in the container without pixellation. Background images added to containers therefore need to be at least as wide as the site width.

With containers, the image initially shows at the full width of the container, so if the container height grows, whether with content or padding, the full image’s height will eventually be displayed, and then, if the height continues to increase, the full height of the image will remain, and the width will start to crop in as the image has to stretch to fill the container. There are also options to control the image size with the Background Size option on the Image tab.

Columns

Columns, on the other hand, increase in size when a background image is added, and by default, show the full background image, so again, it’s important that the images added are big enough to show without pixellation. For example, in a full width column on a site with a Site Width of 1200px, it would be wise for any column background image to also be at least 1200px.

If a column’s height is then increased past the height of the image, either through padding or content, then again, the full height of the image will be shown and the image’s width will start to crop. Please experiment yourself with background images to make sure you understand the implications when adding background images to containers and columns.

Responsive Background Images

On both Containers and Columns, it’s also possible to select a different background image for different screen sizes.

On the Background Tab > Background Type > Images you will see a Responsive icon next the the Background Image Title. Just use this icon to switch to the various screen sizes, where you can upload a specifically sized image to display on the particular screen size.

Background Blend Modes

With the new Background Blend Modes, you now have multiple options with blending background colors or gradients with background images. There are 15 Blend Modes to choose from, and these determine how the image and any background color or background gradients will interact with the image. Experiment with these blend modes to see how they interact with the background images. If you use a blend mode, you can also use opacity in your colors to affect the overall effect.

If Background Blend Modes are disabled, however, then a background image will always show on top of a background color, regardless if that background color has opacity or not. (In the past, we automatically set a blend mode of overlay if the alpha of the background color was less than 1). But gradients are a type of background image, and so gradients with opacity will still show as overlays on top of background images.

See the video at the top of the page for visual examples of this.

The Slider Tab

The Slider Tab allows you to add multiple images to the background of your container or column, just like a mini slider. Simply select your images from the media library, and set the options.

You can control the background position of the images, Skip Lazy Loading if the container or column is in the viewport upon load, loop the images, set pause on hover, set the speed of the slider, set an animation transition effect and speed as well as being able to use the Blend Mode in conjunction with background color and gradient.

See the Slider Images on Containers and Columns in Avada video for a quick rundown on this effect.

The Video Tab (Containers Only)

The Video Tab can be used to add a video background to a container. Videos of course can be added in many ways, with any of the three video elements, into a container or column, but adding a background video can sometimes be a useful tool.

The mp4 format is the only required file type, although there are two other optional file types for full browser compatability. You can also add a YouTube or Vimeo video instead. You can control the aspect ratio, loop and mute the video, and there is also a field for a fallback preview image for older browsers.

Like images, it’s important to remember that containers have no inherent size, and so don’t automatically resize to a video’s dimension. So the best user case for background videos is for videos that act in a background capacity, rather than being the main content. There are ways to resize the container to closer fit the video, but it’s not really designed for that. See the video at the top of the page for more information on the various ways you can use video backgrounds.

The Pattern Tab (Containers Only)

The Pattern tab allows you to add a pattern above other background elements. There are a range of preset patterns as well as a custom options where you can allow you to upload an svg pattern.

There are also a number of options to control the pattern, from Pattern Color, Pattern Style, Pattern Opacity, Pattern Size, and Pattern Blend mode.

The Mask Tab (Containers Only)

The Mask tab allows you to add a mask over your container. A mask is intended to hide certain parts of the container, so it can only work with containers that have background colors, gradients, images etc. There are a range of preset masks as well as custom options where you can allow you to upload an svg mask.

There are also a number of options to control the mask, from Mask Color, Mask Style, Mask Opacity, Transform options, and a Mask Blend Mode.

Container Background Options

HeadingDescription
Color
Container Background ColorControls the background color of the container element.
Gradient
Gradient Start ColorSelect start color for gradient.
Gradient End ColorSelect end color for gradient.
Gradient Start PositionSelect start position for gradient.
Gradient End PositionSelect end position for gradient.
Gradient TypeControls gradient type.
Radial DirectionSelect direction for radial gradient.
Gradient AngleControls the gradient angle. In degrees.
Image
Background ImageUpload an image to display in the background.
Skip Lazy LoadingSelect whether you want to skip lazy loading on this image or not.
Background PositionChoose the position of the background image.
Background RepeatChoose how the background image repeats.
Background SizeChoose the size of the background image or set a custom size.
Background Custom SizeSet the custom size of the background image.
Fading AnimationChoose to have the background image fade and blur on scroll. WARNING: Only works for images.
Background ParallaxChoose how the background image scrolls and responds. This does not work for videos and must be set to "No Parallax" for the video to show.
Enable Parallax on MobileWorks for up/down/left/right only. Parallax effects would most probably cause slowdowns when your site is viewed in mobile devices. If the device width is less than 980 pixels, then it is assumed that the site is being viewed in a mobile device.
Parallax SpeedThe movement speed, value should be between 0.1 and 1.0. A lower number means slower scrolling speed. Higher scrolling speeds will enlarge the image more.
Background Blend ModeChoose how blending should work for each background layer.
Slider
Slider ImagesUpload background slider Images.
Background PositionChoose the position of the background slider images.
Skip Lazy LoadingSelect whether you want to skip lazy loading on background slider images or not.
LoopEnable background slider Loop.
Pause On HoverEnable to pause background slider on hover.
Slideshow SpeedControls the speed of the slideshow. 1000 = 1 second.
AnimationSelect background slider animation.
Slider DirectionSelect slide animation direction.
Animation SpeedControls the speed of slide transition from slide to slide. 1000 = 1 second.
Blend ModeChoose how blending should work for background slider.
Video
Video MP4 UploadAdd your MP4 video file. This format must be included to render your video with cross-browser compatibility. WebM and OGV are optional. Using videos in a 16:9 aspect ratio is recommended.
Video WebM UploadAdd your WebM video file. This is optional, only MP4 is required to render your video with cross-browser compatibility. Using videos in a 16:9 aspect ratio is recommended.
Video OGV UploadAdd your OGV video file. This is optional, only MP4 is required to render your video with cross-browser compatibility. Using videos in a 16:9 aspect ratio is recommended.
YouTube/Vimeo Video URL or IDEnter the URL to the video or the video ID of your YouTube or Vimeo video you want to use as your background. If your URL isn't showing a video, try inputting the video ID instead. Ads will show up in the video if it has them.
Video Aspect RatioThe video will be resized to maintain this aspect ratio, this is to prevent the video from showing any black bars. Enter an aspect ratio here such as: "16:9", "4:3" or "16:10". The default is "16:9".
Loop Video
Mute VideoIMPORTANT: In some modern browsers, videos with sound won't be auto played, and thus won't show as container background when not muted.
Video Preview ImageIMPORTANT: This field is a fallback for self-hosted videos in older browsers that are not able to play the video. If your site is optimized for modern browsers, this field does not need to be filled in.
Pattern
PatternSelect pattern.
Custom PatternUpload your custom pattern.
Pattern ColorSet the pattern color.
Pattern StyleSelect the pattern style.
Pattern OpacitySet the pattern opacity.
Pattern SizeSet the pattern size. Enter values including any valid CSS unit, ex: 20%.
Pattern Blend ModeSet how pattern will blend with element background.
Mask
MaskSelect mask.
Custom MaskUpload your custom mask.
Mask ColorSet the mask color.
Mask Accent ColorSet the mask accent color.
Mask StyleSelect the mask style.
Mask OpacitySet the mask opacity.
Mask Transform
Mask Blend ModeSet how mask will blend with element background.

Column Background Options

HeadingDescription
Color
Background ColorControls the background color.
Gradient
Gradient Start ColorSelect start color for gradient.
Gradient End ColorSelect end color for gradient.
Gradient Start PositionSelect start position for gradient.
Gradient End PositionSelect end position for gradient.
Gradient TypeControls gradient type.
Radial DirectionSelect direction for radial gradient.
Gradient AngleControls the gradient angle. In degrees.
Image
Background ImageUpload an image to display in the background.
Skip Lazy LoadingSelect whether you want to skip lazy loading on this image or not.
Background PositionChoose the position of the background image.
Background RepeatChoose how the background image repeats.
Background SizeChoose the size of the background image or set a custom size.
Background Custom SizeSet the custom size of the background image.
Background Blend ModeChoose how blending should work for each background layer.
Slider
Slider ImagesUpload background slider Images.
Background PositionChoose the position of the background slider images.
Skip Lazy LoadingSelect whether you want to skip lazy loading on background slider images or not.
LoopEnable background slider Loop.
Pause On HoverEnable to pause background slider on hover.
Slideshow SpeedControls the speed of the slideshow. 1000 = 1 second.
AnimationSelect background slider animation.
Slider DirectionSelect slide animation direction.
Animation SpeedControls the speed of slide transition from slide to slide. 1000 = 1 second.
Blend ModeChoose how blending should work for background slider.